Performance Marketing Principal (SEO)

Company: Further
Location: Atlanta
Posted on: September 23, 2024

Job Description:

WE'RE HIRING! If you love data and are looking for unlimited growth opportunities, we want to talk with you about joining Further.
Further is a data, cloud, and AI company whose focus is helping companies turn raw data into the right decisions. We have an of extraordinary people. Our purpose is to enable people to thrive so that businesses can thrive. We believe that the work you do should matter - it should be meaningful to you professionally and personally, and it should have a positive impact on both you and our clients. If this sounds exciting to you, let's chat!
PERFORMANCE MARKETING PRINCIPAL (SEO)
What experience should you have:

• 
  
• 10+ years of experience in building, analyzing, and executing a range of SEO strategies in a consulting environment.
  
• Ability to strategically lead higher-level SEO strategies, while also having experience and expertise with tactical execution of recommendations.
  
• Track record of driving measurable results and impact from Organic Search initiatives.
  
• Demonstrated expertise leading initiatives and developing recommendations related to Technical SEO, On-Site SEO, Content Strategy, and Local SEO workstreams.
  
• Utilized Google Analytics (or Adobe Analytics), as well as tools such as Ahrefs or SEMRush to track performance, create an analysis, and provide recommendations to clients.
  
• Expertise in two or more primary SEO tools (AHrefs, SEMRush, AccuRanker, Screaming Frog, Lumar, Content King, etc).
  
• Knowledge of HTML, content writing, and editing to optimize web content effectively, address technical SEO issues, and contribute to content strategy and quality assurance efforts.
  
• Exposure to platforms that clients may use such as Wordpress, Webflow, Salesforce Commerce Cloud, Magento, etc.
  
  What you'll be doing in this role:
  
  • 
    
  • Create trusted partnerships with clients in order to consistently extend and expand our business relationships.
    
  • Focus and lead the work of our team on activities that drive measurable results for our clients.
    
  • Lead business development activities, including client pitches, estimating work and creating project plans.
    
  • Engage in partnerships and sales channels to identify and develop new business across solutions.
    
  • Provide strategic direction to clients and team while maturing our solution offerings.
    
  • Champion on our vision, purpose, and values in order to inspire growth of the team.
    
    What you'll need to accomplish in your first year:
    
    • 
      
    • Lead and mentor the SEO team to deliver measurable increases in organic traffic through strategic initiatives.
      
    • Secure new business opportunities by leading successful pitches and business development efforts.
      
    • Implement advanced SEO solutions across client websites to improve performance and search rankings.
      
      Our is designed for your protection, peace of mind, and overall well-being. In addition to our outstanding basics, we offer a net-zero cost medical option, company contributions to your HSA, fertility support, fully-paid parental leave, a monthly stipend for your lifestyle spending account, and much more.
      Apply today or check out all our !
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Keywords: Further, Smyrna , Performance Marketing Principal (SEO), Advertising , Atlanta, Georgia